East meets West: the Turkish story on market access

Proceutica Adviser Donald Macarthur gave a presentation entitled ‘East meets West: the Turkish story on market access’ at SMi’s 22nd annual conference on European Pharmaceutical Market Access and Pricing & Reimbursement in London on 11 October. Topics covered were: Turkey – a fast-growing, high potential emerging market; access strategies including named-patient use; and alternative reimbursement model pilots.

https://www.smi-online.co.uk/pharmaceuticals/uk/conference/european-pharmaceutical-pricing-reimbursement